Was Perez Hilton sharing your video viewing history without consent?
Latest VPPA Class Action claims PerezHilton.com has been sharing information of videos users watched in violation of VPPA. Seeks to recover liquidated damages not less than $2500 for each class member.
The VPPA prohibits “video tape service providers” from knowingly disclosing information that “identifies a person as having requested or obtained specific video materials or services.”
A proposed class action claims PerezHilton.com shared visitors’ video-viewing history with Facebook.
The 21-page case claims Perez Hilton Management, Inc. violated the federal Video Privacy Protection Act (VPPA) by disclosing identifying information about its users and “a record of every video clip they view” to Facebook.
VPPA allows each affected consumer to recover punitive and actual damages, liquidated to an amount not less than $2,500.
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The lawsuit claims PerezHilton.com collected and shared website visitors’ personal information using the Facebook Pixel. It claims that Perez Hilton used Pixel to gather data about how people interact with the site, including personally identifiable information (PII). Pixel tracks user actions, and sends the data to Facebook who “processes, analyzes, and assimilates” the data. Perez Hilton and other advertisers can use this personalized data to target ads.
According to the complaint, PerezHilton.com illegally shares user’s page URLs, video titles and descriptions, along with their Facebook IDs. The lawsuit claims the data PerezHilton.com sends to Facebook, without users’ consent, can identify a user’s watched videos.
The lawsuit seeks to represent anyone in the US with a Facebook and PerezHilton.com account who viewed videos on PerezHilton.com.
Could your privacy be at risk too? Find out..
Do you have an account on Facebook?
Do you have an account on PerezHilton.com?
Your privacy may have been breached if you answered yes to both of these questions. If you used the same web browser to watch videos on Perez Hilton’s website and to use Facebook, your viewing history may have been shared without your consent too. Your privacy right is worth fighting for.
According to a recent study, about eight out of ten Americans believe organizations do not collect or disclose online consumer data. Additionally, seven out of ten believe they remain anonymous while using the internet.
Video streaming services might be putting your privacy at risk too. What can you do about it?
The fact is, not all websites inform us about the information they are collecting. As a result, we need to take precautions to safeguard our privacy while using the internet. VPNs, secure browsers, and third-party apps with security features can help us be more careful.
Multiple Class Actions have been filed against various online video streaming websites for similar violations. Another recent VPPA Class Actions accused Weight Watchers for similar invasion of viewers’ privacy.
Wish to learn more about the Video Privacy Protection Act? Read this article on how video streaming websites could be sharing your personal info with third parties in violation of the VPPA.
If you watch videos online, a website may have exposed your personal information without your consent. Your Privacy is worth fighting for. We can help you investigate. Please contact us to get in touch with a class action lawyer at ClassActionNews today.
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